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This is the official Tumblr of The San Francisco Museum of Modern Art. We post all sorts of museum-related goodness, plus submissions of artwork from you, our talented and magnificent followers, on Fridays.

In the mood for a meatier read? Check out Open Space, SFMOMA's official blog.

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Facebook coin. Tumblr: Neocronica, 2012.
(It’s more fun without the explanation)
Every time you Like someone’s picture you are tossing them a dime. The question is: who ends up with the coin? You may point out to the owners, to global brands or to small advertisers. But you’re in the greed business too — too many coins mean devalue your currency. On a daily basis you are negotiating the value of your Like coin. Now: are you trying to buy friends? Or better: can friends be bought? And further: are they being dealt on the currency of your liking? And on the top of it: is Liking the same as liking?

    SUBMISSION:

    Facebook coin. Tumblr: Neocronica, 2012.

    (It’s more fun without the explanation)

    Every time you Like someone’s picture you are tossing them a dime. The question is: who ends up with the coin? You may point out to the owners, to global brands or to small advertisers. But you’re in the greed business too — too many coins mean devalue your currency. On a daily basis you are negotiating the value of your Like coin. Now: are you trying to buy friends? Or better: can friends be bought? And further: are they being dealt on the currency of your liking? And on the top of it: is Liking the same as liking?

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